For over 45 years, Ajmairy Electric has remained a trusted name in Pakistan’s electrical industry, consistently introducing innovative products that cater to the evolving needs of both industrial and domestic consumers. With a strong focus on quality, technological advancement, and energy efficiency, the company has established itself as a leading supplier of electrical solutions. Recently, Ajmairy Electric’s commitment to innovation was recognized with the prestigious Emerging Brand of the Year award for its Impex brand, further strengthening its reputation in the market.
Speaking exclusively to Engineering Post, CEO Faraz Khan said innovation has always been the driving force behind the company’s success. He noted that Ajmairy Electric continuously invests in modern technologies to provide customers with products that not only improve electrical performance but also help reduce operating costs.
“A key pillar of our product portfolio is energy efficiency,” he said. “We have always emphasized solutions that deliver tangible energy and cost savings for our customers. Our goal is to introduce technologies that enable industries to optimize power consumption while improving operational reliability.”
Faraz Khan highlighted one of the company’s latest innovations—advanced capacitors equipped with an integrated Power Factor Improvement (PFI) module along with a built-in communication system. Unlike conventional systems that require separate PFI panels, the new solution integrates the power factor correction module directly inside the capacitor, making it significantly more compact, intelligent, and easier to install.
“The integration of the PFI module and communication technology into a single capacitor makes the product extremely smart and versatile,” he explained. “Its compact design allows installation even in locations where space is limited, while the communication module enables users to monitor power consumption in real time and make informed decisions regarding energy management.”
According to him, the smart communication capability provides industries with valuable operational data, allowing them to track electricity usage patterns, identify inefficiencies, and optimize their power management systems for maximum savings. The technology ultimately reduces electricity bills while improving the overall efficiency of industrial operations.
Faraz Khan attributed the strong market acceptance of Impex products to their unique features and dependable performance. He said the growing demand encouraged Ajmairy Electric to establish an extensive dealer network across Pakistan, ensuring that customers nationwide have easy access to the company’s latest technologies.
“Because of the uniqueness of our products, market demand has increased substantially,” he said. “To effectively serve customers throughout the country, we have developed a vast nationwide dealer network for Impex products, enabling us to provide prompt availability and reliable after-sales support.”
Discussing the company’s future strategy, Faraz Khan reaffirmed Ajmairy Electric’s commitment to continuously launching innovative products for both industrial and domestic markets. He believes Pakistan’s electrical sector is rapidly evolving, creating opportunities for smart, energy-efficient technologies that improve productivity while reducing operational costs.
