Jawad Azar, Global Sales Director Lister Petter
Lister Petter stands among the world’s most respected engineering brands in the field of diesel and gas engines, as well as power generation solutions. The British company was formed through the merger of two historic names R.A. Lister, founded in 1867, and Petters Limited, established in 1896. Over the decades, Lister Petter has built a global reputation for manufacturing durable, reliable, and fuel-efficient engines designed to perform in demanding and off-grid environments. Today, the company continues to expand its footprint in international markets with a focus on innovation, quality, and strong partnerships. In an exclusive interview with Engineering Post, Global Sales Director Jawad Azar shared his views on the company’s global strategy, success in Pakistan, and future plans for the region.
Speaking about Pakistan, Jawad Azar described the country as one of the most promising markets for the company. “The brand is getting tremendous success in Pakistan because of its quality,” he said.
Jawad Azar emphasized that product performance remains the biggest reason behind the company’s growing market acceptance. “We are offering a combination of quality and excellent fuel consumption, which is why we are getting so much success,” Jawad Azar added.
Discussing Pakistan’s future potential, Jawad Azar said the country offers enormous opportunities because of its infrastructure needs and industrial growth ambitions. He explained that reliable power generation and dependable engine technology will be essential for progress in construction, agriculture, industrial development, and remote operations. “We believe that Lister Petter will play a very important role in building the infrastructure in Pakistan and making a new future for Pakistan,” said Jawad Azar.
